Social norms intervention to reduce alcohol abuse
The first of eight campaign posters for the Alcohol Social Norms Intervention Project states that 94 percent of McConnell Airmen believe that Airmen should not drink to an intoxicating level that affects military duties or other responsibilities. The Alcohol Social Norms Intervention Project was initiated at McConnell in March 2012 to 577 out of 622 Airmen ages 18 to 24, and will be complete in August 2013. (Courtesy graphic).